Rumi Murakami
Modern Soft Tailoring
Art Direction & Styling
Concept and Styling by Cassie Louie
Photography by Ramsey Cheng
Social Media Management
Highest performing post on Instagram. A simple process video I recorded and uploaded of the handcrafted collaboration between Rumi Murakami and Tutuvi.
-6,000+ Impressions
- 45 Saves
- 91% Unique Accounts Reached
Image and Caption by Cassie Louie
a gentle reminder from our neighbors 💌✨ #seekingsilverlinings
Image and Caption by Cassie Louie
“wrapping our legs up like last minute gifts in indigo cotton linen and thick grosgrain ribbons. meet the GINO pant, the maura pants’ new cousin. paired with the GIGI top.👖🎀”
The Rumi Murakami Instagram is a delicate balance between images of Rumi Murakami products and the genuine lifestyle of the woman who dresses in Rumi Murakami.
E-Commerce Design & Management
Detail Oriented
Conceptualized, photographed, and graphically implemented clean artful images to narrow focus on Rumi Murakami’s technical construction—one of the brand’s standout features.